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Organizations operate by a mutually exclusive transaction of interdependent relationships. The human resource frame is the humanist-focused aspect of the organization wherein employees are the resources that must be invested in for organizational and personal growth, motivation, commitment and productivity. Leaders who invest time and interest in employees through clear and active communication build and improve relationships. A lack of investment of time and clarity of communication may lead to loss of trust and indicates a lack of respect. Effective communication through the transactional process model and leadership investment of time and effort would help to foster relationships and create communication reciprocity to grow and re-grow trust amongst all levels of employees. Confronting communication and behavioral barriers to change through situational and emotional intelligence demonstrates an investment in the humanistic aspect of employee care. By framing and appealing to the human capital, and gaining affect-based trust, employees see leadership efforts as credible. The combination of communication and effective action of resources and provisions may improve leadership credibility and increase organizational growth.